Soft drinks are big business, so if you don’t offer a wide selection in your bar or restaurant, you’re missing out on the opportunity to make great profits. From big-name brands such as Coke and Pepsi to fruit cordials and flavoured waters, soft drinks are even more popular during the summer months – not everybody wants a glass of wine or an ice-cold beer, and families visiting your establishment with children are likely to spend a good percentage of their bill on keeping everybody’s thirst quenched.  To find out what drinks are available you could pop out with some friends to one of the Cheltenham Nightclubs and have a great night out.  To look into what else goes on in these bars you could pop to sites including https://www.undertheprom.com/.

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Growing industry

According to Daily Finance, non-alcoholic beverages are one of the top money makers when it comes to racking up profits in your restaurant. In the UK, cola sales exceeded £1.6bn in 2013, according to Britvic’s Soft Drinks Review, with Pepsi and Coca-Cola the nation’s favourites. There has also been increased focus on healthier options such as Pepsi Max and Coke Zero as the nation tries to cut its sugar intake when it comes to soft drinks.

What’s in it for you?

What does this mean for your business? Well, finding a reliable draught soft drinks supplier has never been more crucial to the success of your bar, restaurant or hotel. You don’t want to be one of those establishments that has nothing more than a glass of luke-warm orange juice to offer thirsty customers. An extensive soft drinks menu appeals to children and adults alike, and with the option to offer bottomless refills (a popular choice in many casual dining establishments), you can increase the amount of time your customers spend in your restaurant – which means they’re likely to order more food.

A wide choice

Including more than just the standard cola and lemonade options on your menu means you’ll appeal to a wider range of customers. We’re becoming increasingly conscious about the amount of sugar in our soft drinks, so offering healthier, reduced-sugar options is sure to attract health-conscious consumers. Fresh juices such as cranberry, orange and grapefruit are ideal not only to be served alone but also as mixers, whilst a range of fruit cordials can be mixed with still or sparkling water or even to create a wine spritzer, if your customers are looking for an alcoholic option. Using an online draught soft drinks supplier ensures you will benefit from a wide range of soft drinks to choose from, at value-for-money prices, decreasing your expenditure and maximising your profits.

Summer’s coming!

With the warm weather right around the corner – and already hitting some parts of the UK – if you don’t already have an extensive selection of soft drinks on your menu, there’s no time like the present to change that. Attracting customers with deals such as free mixers or bottomless refills can add value to your business and encourage customers to spend more time in your bar or restaurant – and that means they’ll spend more money! Don’t miss out when it comes to soft drinks – ensure your establishment has the widest choice around.